TV Pop Diaries

Popular Music on British Television

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NEW FACES

ATV 4th July 1973 (broadcast pilot) - 29th September 1973 - 2nd April 1978
Central

A talent show, and like its Monday night rival Opportunity Knocks, not without controversy. The show had a panel of four showbiz professionals who would comment on each act. Pop maverick Mickie Most, Alan Freeman of Pye Records (owned by ATV), Lonnie Donegan, Tony Hatch (also of Pye Records) among others would give their opinion, however toxic. Tony Hatch in particular came in the Mr Nasty moniker, given to him by the tabloids. The pilot show had TV critic Clive James on the panel for the one and only time. Producer Les Cocks had also worked for Pye Records as a manger.

The show would be open to people sixteen years old and above regardless of professional or amateur status. Like Opportunity Knocks the show would on occasion give a second chance to acts who had been professional but had never made it. Many hopefuls complained about the audition process, but for the 1974 series Les Cocks auditioned 2300 acts in February alone, choosing 200 acts for inclusion. There were however, several names who already had work lined up and used the show for much needed TV exposure. "Artistes new to network television" was how the request for talent was worded in the advertisements.

Each act would be judged on presentation, content and star quality. However, like its rival Opportunity Knocks it also found real talent. Comedian Lenny Henry, songwriter, comedian and playwright Victoria Wood and comedian and actor Les Dennis were among those who made a long-lasting and valid career thanks to the show.

There would be a winner each week, but initially there were no prizes as such, the exposure to agents and the public was considered reward enough according to the producers. However the chance of six weeks' work in Bailey's Nightspots clubs was added in 1974.

Among the pop talent discovered were Showaddywaddy, Sweet Sensation (on Pye Records), Patti Boulaye, Sheer Elegance (on Pye Records) and session singer Max Bacon.